Privacy Policy

PRIME JERSEY STORE, a serious company established for years in the import market, takes your privacy seriously and safeguards the security and protection of data of all its customers, partners, and website users.

This Privacy Policy is intended to inform you about how we use and disclose information collected during your visits to our Store and in messages we exchange with you, and it applies only to information collected through PRIME JERSEY STORE.

BY ACCESSING PRIME JERSEY STORE, SENDING COMMUNICATIONS, OR PROVIDING ANY TYPE OF PERSONAL DATA, YOU DECLARE THAT YOU ARE AWARE OF THE TERMS SET FORTH HEREIN AND AGREE WITH THE PRIVACY POLICY, WHICH DESCRIBES THE PURPOSES AND METHODS OF PROCESSING YOUR PERSONAL DATA THAT YOU PROVIDE IN THE STORE.

This Privacy Policy provides an overview of our privacy practices and the choices you can make, as well as the rights you can exercise regarding the Personal Data we process. If you have any questions about the use of Personal Data, please contact us via email or WhatsApp.

Additionally, the Privacy Policy does not apply to any third-party applications, products, services, websites, or social media features that may be offered or accessed through the Store. Accessing these links will cause you to leave the Store and may result in the collection or sharing of information about you by third parties. We do not control, endorse, or make any representations about these third-party websites or their privacy practices, which may differ from ours. We recommend that you review the privacy policy of any website you interact with before allowing the collection and use of your Personal Data.

If you send us Personal Data concerning other individuals, you declare that you have the authority to do so and that you have obtained the necessary consent to authorize the use of such information under the terms of this Privacy Policy.

  1. Definitions
    1. For the purposes of this Privacy Policy:
      1. “Personal Data” means any information that, directly or indirectly, identifies or can identify an individual, such as, for example, name, tax identification number (NIF), date of birth, IP address, among others;
      2. “Sensitive Personal Data” means any information that reveals, concerning an individual, racial or ethnic origin, religious belief, political opinion, membership in a union or organization of a religious, philosophical, or political nature, data concerning health or sexual life, genetic or biometric data;
      3. “Personal Data Processing” means any operation performed on Personal Data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, elimination or destruction. Any other operation provided for under applicable legislation is also considered Personal Data Processing;
      4. “Data Protection Laws” means all legal provisions regulating the Processing of Personal Data, including but not limited to the General Data Protection Regulation (GDPR) of the European Union, applicable in Portugal, and Law No. 58/2019, which ensures the execution, within the national legal order, of the GDPR.
  2. Use of Personal Data
    1. We collect and use Personal Data to manage your relationship with us and better serve you when you are purchasing products and/or services in the Store, personalizing and improving your experience. Examples of how we use the data include:
      1. Enabling you to purchase products and/or services in the Store;
      2. To confirm or correct the information we have about you;
      3. To send information we believe may be of interest to you;
      4. To personalize your experience using the Store;
      5. To personalize the sending of advertisements to you, based on your interest in our Store; and
      6. To contact you through a provided phone number and/or email address. We may contact you personally, by voicemail, through autodialing equipment, by text messages (SMS), by email, or by any other communication means your device is capable of receiving, under the law and for reasonable commercial purposes.

    2. Additionally, the provided Personal Data may also be used in ways we deem necessary or appropriate: (a) under the Data Protection Laws; (b) to meet judicial process requirements; (c) to comply with a judicial decision, regulatory decision, or decision of competent authorities, including authorities outside the country of residence; (d) to protect our operations; (e) to protect the rights, privacy, security of ourselves, you, or third parties; (f) to detect and prevent fraud; (g) to allow us to use available actions or limit damages we may suffer; (h) in other ways permitted by law.

    3. Legal Bases for Processing

      We process your Personal Data based on the following legal bases as defined by the GDPR:

      1. Consent: When you have given clear consent for us to process your Personal Data for a specific purpose.
      2. Performance of a Contract: Processing is necessary for the performance of a contract with you, such as fulfilling your orders and providing services.
      3. Legal Obligation: Processing is necessary for us to comply with the law, such as tax and accounting requirements.
      4. Legitimate Interests: Processing is necessary for our legitimate interests, such as improving our services, marketing, and preventing fraud, provided that these interests are not overridden by your rights and freedoms.
  3. Non-Providing of Personal Data
    1. You are not obliged to share the Personal Data we request; however, if you choose not to share them, in some cases, we may not be able to provide you with full access to the Store, certain specialized features, or be able to provide the necessary assistance or enable the delivery of the product or provision of the service you have contracted.
  4. Collected Data
    1. The general public may browse the Store without the need for any registration and submission of Personal Data. However, some of the Store's functionalities may depend on registration and submission of Personal Data, such as completing a purchase/service contract and/or enabling the delivery of the product/provision of the service by us.
    2. When contacting the Store, we may collect:
      1. Contact Data. First name, last name, phone number, city, district, and email address; and
      2. Information you send. Information you send via the form (questions, complaints, suggestions, criticisms, compliments, etc.).
    3. During general navigation on the Store, we may collect:
      1. Location Data. Geolocation data when you access the Store;
      2. Preferences. Information about your preferences and interests regarding products/services (when you tell us what they are or when we deduce them from what we know about you);
      3. Store Navigation Data. Information about your visits and activities on the Store, including the content (and any advertisements) you view and interact with, information about the browser and device you are using, your IP address, your location, the website address from which you arrived. Some of this information is collected using our Automatic Data Collection Tools, which include cookies, web beacons, and embedded web links. To learn more, read how we use Automatic Data Collection Tools in item 7 below;
      4. Anonymous or Aggregated Data. Anonymous responses to surveys or anonymous and aggregated information about how the Store is used. During our operations, in certain cases, we apply a process of de-identification or pseudonymization to your data so that it is reasonably unlikely that we can identify you through the use of such data with available technology; and
      5. Other Information We May Collect. Other information that does not specifically reveal your identity or is not directly related to an individual, such as browser and device information; Store usage data; and information collected through cookies, pixel tags, and other technologies.
    4. We do not collect Sensitive Personal Data.
  5. Sharing of Personal Data with Third Parties
    1. We may share your Personal Data:
      1. With partner companies that you select or choose to send your data, questions, inquiries, etc., as well as with service providers or partners to manage or support certain aspects of our business operations on our behalf. These service providers or partners may be located in the European Union or other global locations, including servers for staging and production, and providers of data hosting and storage services, fraud management, customer support, sales on our behalf, order fulfillment, content personalization, advertising and marketing activities (including digital and personalized advertising), and IT services, for example;
      2. With third parties to help us manage the Store; and
      3. With third parties in the event of any reorganization, merger, sale, joint venture, assignment, transmission, or transfer of all or part of our company, assets, or capital (including those related to bankruptcy or similar proceedings).
  6. International Data Transfers
    1. Personal Data and information of other kinds collected by us may be transferred or accessed by entities belonging to the corporate group of partner companies worldwide in accordance with this Privacy Policy. We ensure that such transfers comply with the legal obligations established by the GDPR and Law No. 58/2019.
    2. Mechanisms for International Transfers:

      When transferring Personal Data outside the European Economic Area (EEA), we implement the following mechanisms to ensure compliance with the GDPR:

      1. Standard Contractual Clauses (SCCs): We use SCCs approved by the European Commission to provide adequate safeguards for the protection of your Personal Data during international transfers.
      2. Binding Corporate Rules (BCRs): For intra-group transfers, we adhere to BCRs that have been approved by a relevant data protection authority.
      3. Decisions of Adequacy: We transfer data to countries that the European Commission has recognized as providing an adequate level of data protection.

      For more information on how your data is protected during international transfers, please contact us using the details provided in the "Contact Information" section below.

  7. Automatic Collection of Personal Data
    1. When you visit the Store, it may store or retrieve information in your browser, either in the form of cookies or other similar technologies. This information may be about you, your preferences, or your device and is primarily used to make the Store function as you expect. The information generally does not directly identify you but may provide a more personalized internet experience.
    2. Under this Privacy Policy, we and our third-party service providers may collect your Personal Data in various ways, including, but not limited to:
      1. Through the browser or device: Some information is collected by most browsers or automatically through internet access devices, such as the type of computer, screen resolution, name and version of the operating system, device model and manufacturer, language, type and version of the Internet browser you are using. We may use this information to ensure that the Store functions properly.
      2. Use of cookies: Cookies allow the collection of information such as the type of browser, time spent on the Store, pages visited, language preferences, and other anonymous traffic data. We and our service providers may use this information to, among other things, personalize your experience using the Store, as well as to target advertising to you based on your interests. We also collect statistical information about the use of the Store for the continuous improvement of our design and functionality.
        1. If you do not want your information to be collected through cookies, you can configure cookies in the "options" or "preferences" menu of your browser. The links below provide more details on how to adjust cookie preferences for the most popular internet browsers:
        2. If you want to know more about advertising and remarketing cookies, which are used to target advertising based on each user's interests and the number of visits you have made to our site and your internet searches, visit:
      3. Use of pixel tags and other similar technologies: Pixel tags (also known as Web beacons and invisible GIFs) may be used to track user actions on the Store (including email recipients), measure the success of our marketing campaigns, and collect statistical data about Store usage and response rates. If you have ad personalization enabled in tools like Facebook, Google, or Bing, the information may be used to show ads on their services.
        If you do not wish to be tracked, you can request each of the services:
      4. We may hire behavioral advertising companies to obtain reports on the Store's advertisements across the internet. To do this, these companies use cookies, pixel tags, and other technologies to collect information about your use, or the use of other users, of our Store and third-party websites. We are not responsible for pixel tags, cookies, and other similar technologies used by third parties. You can configure your preferences in your browser's menu. Be aware that if you change computers or browsers, or use multiple computers or browsers, you will need to repeat this process for each computer and each browser.
    3. Consent Management for Cookies:

      We utilize a Cookie Consent Management Tool to allow users to control their cookie preferences in a granular manner. Upon your first visit to the Store, a cookie consent banner will appear, enabling you to:

      • Accept all cookies;
      • Reject all non-essential cookies;
      • Customize your cookie preferences by category (e.g., strictly necessary, performance, functionality, advertising).

      You can change your cookie preferences at any time by accessing the cookie settings through the link provided in the footer of our website.

  8. User Rights
    1. You may, at any time, request: (i) confirmation that your Personal Data is being processed; (ii) access to your Personal Data; (iii) corrections to incomplete, inaccurate, or outdated data; (iv) anonymization, blocking, or elimination of unnecessary, excessive, or unlawfully processed data; (v) portability of Personal Data to another service provider, provided that this does not affect our trade and commercial secrets; (vi) elimination of Personal Data processed with your consent, to the extent permitted by law; (vii) information about the entities with which your Personal Data has been shared; (viii) information about the possibility of not providing consent and the consequences of refusal; and (ix) revocation of consent.
    2. To exercise any of these rights, please follow the procedures outlined below:
      1. Submit a Request: Send an email to contact@primejerseyzone.com with a clear subject line indicating your request (e.g., "Data Access Request").
      2. Provide Identification: To verify your identity, please include a copy of a valid identification document (e.g., passport, driver's license) with your request.
      3. Describe Your Request: Clearly specify which rights you wish to exercise (e.g., access, rectification, deletion) and provide any necessary details to help us locate your data.
      4. Await Confirmation: We will acknowledge receipt of your request within 5 business days and provide an estimated timeline for processing.
      5. Processing: We aim to respond to your request within one month of receipt. If necessary, this period may be extended by an additional two months for complex requests, in which case we will inform you of the extension and the reasons for the delay.
      6. Response: We will provide the requested information or confirmation of action taken (e.g., data deletion) as applicable.
    3. Please note that certain requests may require additional verification steps to protect your privacy and the security of your data.
    4. Keep in mind that, in certain cases (for example, due to legal requirements), your request may not be immediately fulfilled, and we may not be able to comply with it due to legal obligations.
  9. Data Retention
    1. We retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, as outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
    2. The retention periods for different categories of data are as follows:
      1. Account Information: Retained for as long as your account is active or as needed to provide you services.
      2. Transaction Data: Retained for 7 years to comply with tax and accounting obligations.
      3. Communication Data: Retained for 2 years from the date of the last interaction.
      4. Marketing Data: Retained until you unsubscribe from our marketing communications.
      5. Log Data: Retained for 6 months for security and operational purposes.
    3. After the retention period, Personal Data will be securely deleted or anonymized.
  10. Security of Personal Data
    1. We strive to adopt the technical and organizational measures provided for by the Data Protection Laws appropriate for the protection of Personal Data within our organization. This includes encryption, access controls, and regular security assessments.
    2. Despite our efforts, no data transmission or storage system is 100% secure. If you have reasons to believe that your interaction with us has become insecure (for example, if you believe that the security of any of your accounts has been compromised), please notify us immediately.
  11. Hypertext Links to Other Websites and Social Networks
    1. The PRIME JERSEY STORE may, from time to time, contain hypertext links that redirect to our partners', advertisers', suppliers', etc., websites. If you click on one of these links to any of these sites, we remind you that each site has its own privacy practices and that we are not responsible for those policies. Please consult those policies before submitting any Personal Data to those sites.
    2. We are not responsible for the collection, use, and disclosure practices (including data protection practices) of other organizations, such as Facebook, Apple, Google, Microsoft, or any other software developer or application provider, social network Store, operating system, wireless internet service provider, or device manufacturer, including all Personal Data you disclose to other organizations through applications, related to such applications, or published on our social network pages. We recommend that you inform yourself about the privacy policy of each visited site or each service provider used.
  12. Updates to This Privacy Policy
    1. If we modify our Privacy Policy, we will publish the new text in the Store, with the updated revision date. We may change this Privacy Policy at any time. If there is a significant change to the terms of this Privacy Policy, we may inform you through the contact information we have in our database or through a notification in our Store.
    2. We remind you that we are committed not to process your Personal Data in a manner incompatible with the objectives described above, except as otherwise required by law or court order.
    3. Your use of the Store after the changes means that you have accepted the revised Privacy Policies. If, after reading the revised version, you do not agree with its terms, please discontinue access to the Store.
  13. Processing of Personal Data
    1. If you wish to exercise any of the rights provided for in this Privacy Policy and/or in the Data Protection Laws, or resolve any questions related to the Processing of your Personal Data, please contact us via the email contact@primejerseyzone.com.
  14. Contact Information
    1. If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us using the following details:
    2. Data Protection Officer (DPO): If applicable, you can contact our Data Protection Officer at: